By Sylvia Marino

Instagram Adds Tools to Help Its 25 Million Business Profiles

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We’re taking steps to turn Instagram from not just a place of business discovery but really a place where business can get done, Instagram director of product Vishal Shah told CNBC.

The tools include messaging options for better customer service and engagement while on the platform. Booking tools for online reservations and storing of payment information by users to book or purchase items such as tickets are also being introduced.

The new tools are free which paves the path for more businesses to leverage Instagram. The bet is these businesses will level up to paid advertising tools at both Instagram and the parent company Facebook.

Read More at CNBC

How To Convert Instagram Followers Into Email Subscribers In 3 Steps

Instagram is an amazing free marketing channel, but you should always aim to be moving your followers onto an email list. In this post we’ll teach you how to convert Instagram followers into email subscribers in just 3 steps. You should be able to implement these steps in a couple of hours.

By Sylvia Marino
PublishThis Content Marketing Specialist - Here to bring you the best news from around the web pertaining to Social Media, Content Marketing, and Publishing Technologies. Over 25 years experience in online publishing including online communities, social media, editorial workflows, and content strategies.