By Scott Decker

How to Develop a Content Strategy for an On-Site Blog


Before you begin adding content to your site, you need to create a complete onsite content strategy. This will govern what content you create, how often you create it, and many other aspects of your content marketing plan. Here are some suggestions to help you begin the development of a winning …


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By Scott Decker
Scott Decker is the President and Founder of PublishThis. Before PublishThis, he led technology at, Blue Nile, and development solutions for the government. When he’s not running PublishThis, the industry’s most advanced content platform, he’s exploring new technologies, preparing for next Halloween, or watching something with superheroes, dinosaurs, or at least a lot of explosions.