By Sylvia Marino

Is Free News in the Past?

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Ad dollars have followed eyeballs. In 2016, internet-ad revenue grew to almost $75 billion, pretty evenly split between ads that run on computers (desktop) and ads that run on phones (mobile). But advertising to people on computers is roughly at the level it was in 2013. That is to say, all the recent growth has been on mobile devices. And on mobile, Facebook and Google have eaten almost all that new pie. – The Atlantic

Major news organization such as The New York Times, The Washington Post, and The Atlantic have already imposed stricter rules on free content consumption with paywalls. Other news outlets such as The Guardian are highlighting the need for readers to support journalism and voluntarily subscribe.

Paywalls appear to work for the larger outlets with industry analysts reporting 70% of revenue now coming from paid subscribers.

Read More at Komando

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By Sylvia Marino
PublishThis Content Marketing Specialist - Here to bring you the best news from around the web pertaining to Social Media, Content Marketing, and Publishing Technologies. Over 25 years experience in online publishing including online communities, social media, editorial workflows, and content strategies.