With over 2 billion websites, gone are the days of simply “build it and they will come”. It isn’t enough to simply create content. Having a plan to distribute your content to the right audience is the only way to grow and sustain your business.
It’s been reported that people watch 1 billion hours of YouTube per day. There are more than 500 million tweets sent on Twitter per day, 317,000 status updates on Facebook per minute, and Instagram users upload an average of 95 million photos and videos each day.
With so much content noise, how do you your content distributed to the right people? Through a number of efforts including the traditional tactics such as SEO and strategic link placements; plus forging partnerships with outlets seeking more content, and drastically upping your social media game.